Global trotters of today do not only consider travel when planning to travel. They consider a myriad of factors that culminate in one grand experience. This experience begins from the minute they decide to travel until the moment they are back home, showing off pictures to their loved ones.

STR Global launched a Travel Panel in December 2017.This panel consisted of 20,00 global trotters spanning across over 90 countries. They were mandated with sharing their experiences while on holiday. This would assist STR to identify the crucial behavior of travelers currently.

This report is the first in a series. that seeks to explore key determinants of tourists travel and behavior. They include but are not limited to factors driving preference, types of trips, airlines and accommodation.

You can access the entire document through the link below:

For more information about the  Ecotourism Kenya contact:
Grace Nderitu – Chief Executive Officer, Ecotourism Kenya
P. O Box 10146-00100 GPO, Nairobi Kenya
Mobile: +254 726 366 080 0732 815683

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